ABOUT US
Shop Less. Shop Stories
Rooted in the Sanskrit meaning of values and ethics, Silla is a curated destination for conscious fashion - bringing together independent, design-led brands that value craftsmanship, quality, and purpose.
We curate trendsetting, value-driven brands from across the world that are thoughtfully made and built to last.
Beyond being a marketplace, Silla is a growth partner for emerging brands looking to build relevance in Europe. We offer end-to-end brand consultation - from market positioning and storytelling to PR, social strategy, and go-to-market execution - ensuring every brand feels culturally aligned and commercially strong.
Vision
Our purpose
At Silla Paris, fashion is more than just style - it’s a powerful narrative of craftsmanship, culture, and conscious impact.
Every piece is thoughtfully curated using sustainable materials and ethical practices, supporting artisans and communities worldwide.
By choosing Silla, you join a more conscious way of consuming and creating fashion, while our brand partners receive the strategic guidance and market insight needed to build long-term relevance in Europe.
The Woman Behind
With a strong background in luxury marketing and tech, Shaleen is redefining fashion - making it more inclusive while putting brands on the global stage. Driven by innovation and strategy, she blends purpose with style, creating a space where exclusivity meets accessibility.